Excerpted from Peta Kelly Inspires Readers to Redefine Success in “Earth is Hiring”
Peta Kelly revels in the joys of being messily, gloriously human, and her personal mission is to mobilize the next generation of conscious change-makers.
Originally from Fremantle, Western Australia, it wasn’t long ago that Peta was working on her PhD in Science at the University of Western Australia.
Despite the level of academic success she achieved, her soul was tugging her along to the next part of her journey – entrepreneurship – and she made the decision to walk away from academia.
After creating a seven-figure income for herself in her early twenties, Peta became fascinated with rewriting economic rules. Her desire? To circulate the wealth and give back in a meaningful way.
Below is Peta’s candid take on what’s happening right now:
Peta’s book, Earth is Hiring, is about the new way to live, lead, earn and give consciously.

Is ‘hustle and grind’ really the message of The New Way? Is financial freedom really what it’s about? is ‘living life on our terms’ really the summit of this mission? Is The New Way about becoming more successful than our generations before us?
This book is a conversation about the New Way to Live, Lead, Earn, and Give. It is a collection of insights and ideas about how we can, and how we are, changing the world.
It’s an invitation to the New Superheroes―the people all over the world who give a sh*t about each other and our earth―to lighten up in our work as Game Changers.
It’s a time stamp so that our kids and their kids can read it and say, “oh, so that’s what you were growing through back then…”
The New Way is not just about having more money at the end of the month.
Success as we’d been taught isn’t sufficient. Success to our generation looked and felt completely different to what it looked and felt like to generations before us.
We millennials do not thrive off gains in a capitalist society. The religious separation that our parents’ generation know is torturing our hearts.
Our planet isn’t a place for us to holiday, but a place of permanent residence with the requirement that we nurture and love our Mother Earth as our one collective mother.
There is no ’top’ when it comes to leadership, but instead we’re all about the power of tribe. We don’t care to move forward at lightning speed, but would rather to stop and go back to our indigenous roots and ensure that ancient wisdoms are never forgotten. Taking care of our brothers and sisters who are without basic necessities is the only way we all win.
It’s time for us to show the world how good it’s really meant to be.

A little more. . .
July 2013- This is a little something to launch the vision of Life By My Own Design…
Life by My Own Design is a vision for the younger generation to live a life of no limits. The aim of the message is to inspire, motivate and just get people thinking…
How different can our lives be? How powerful are we really in creating our own future?
It’s time to empower the young people of the world to take control of their lives entirely. There is about to be a huge shift.
Young people are about to break molds all over the world… They will do what was previously impossible and it will become normal to live a phenomenal life.
I’m so excited to be apart of it. Let’s get this life long party started! Enjoy kids..
Love Peta. X
